Google to explore alternatives to robots.txt in wake of generative AI and other emerging technologies
Google is exploring alternatives or supplemental ways of controlling crawling and inde…
Google ranks AI-generated Star Wars article lacking E-E-A-T
Despite constant reminders to create helpful content and the importance of E-E-A-T (ex…
Unicorn sightings: The people who love Google Analytics 4 and why
Google Analytics 4 is better than Universal Analytics – at least, that’s what some mar…
How to combine Excel and AI for keyword research
Keyword research is the compass that guides SEO strategies. Excel has been an indi…
Beyond keywords: How entities impact modern SEO strategies
The transition from “search engine 2.0” to “search engine 3.0” has brought significant…
Study: TikTok loses popularity as ecommerce search engine
Fewer U.S. adults are beginning their product searches on TikTok than a year ago, acco…
Build authority and dominate organic search like a boss by Cynthia Ramsaran
It’s time to challenge the belief that the market for organic traffic around any give…
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