Top 5 Google Ads opportunities you might be missing
I’ve been auditing Google Ads accounts for over 10 years. I can confidently say that…
The shift to semantic SEO: What vectors mean for your strategy
It’s no longer groundbreaking to say that the SEO landscape is evolving. But this ti…
59% of Americans click on brands they know in Google results: Survey
Searchers are twice as likely to click on a brand they know than a top-ranked result,…
How BigQuery ML unlocks better targeting, bidding, ROI in Google Ads
Success in Google Ads hinges on how well you use your data. With AI-driven features …
Google Ads API v19 just released with new features
Google announced the release of version 19 of its Google Ads API, introducing several…
Google Local Service Ads now uses your booking links from Business Profiles
Google will now associate your booking links it finds in your Google Business Profile…
Why SEO is your best defense against declining organic traffic
When most businesses start an SEO program, their primary goal is growth – more organ…
You asked, we listened. SMX Advanced is back in-person – and your ticket is here.
Hundreds of the most advanced, experienced, and passionate search marketers on the p…
Not appearing in Google AI Overviews significantly harms webpages: Study
Webpages are significantly harmed when excluded from Google’s AI Overviews, but benef…
Google Search Console API delayed
There are numerous reports that the Google Search Console API is delayed and not sho…
Personalize your marketing without compromising privacy by Edna Chavira
As privacy regulations evolve and consumer expectations shift, marketers face a grow…
Google sued by Chegg over AI Overviews hurting traffic and revenue
Chegg, the publicly traded education technology company, has sued Google over its AI …
X launches AI-powered tools that create ads, analyze campaigns
X launched two new features to help advertisers automate ad creation and analyze real…
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